Things are better than we think
Things are better than we think
As 2011 approaches perhaps the best thing we can hope for is some optimism.
I remember being on a flight to Iceland a couple of years ago and feeling apprehensive as the plane approached the runway. They were in the middle of their financial crisis and I was afraid that they […]
We manage what we can EASILY measure
The challenge of management is not just measurement. It’s measuring the right things.
There is an old saying among managers: If you can’t measure it you can’t manage it. It’s one of the basic principles of management and many would say that whatever is not measurable is not seen as important by managers.
Measurement is essential. […]
The drawbacks of talk aloud usability testing
A primary rule of web management is: ‘Do as I do, not as I say’. So why do we ask people to say what they’re doing during usability tests?
About a year ago I listened to a university professor explain concisely how he liked to use a particular website. “Now when I have this type of […]
