Web redesign is bad strategy
If you’re thinking of redesigning your website, ask yourself this question: Am I simply papering over the cracks?
Meet the Jones family. There are six of them, not including two big dogs and two cats. Four years ago they moved into a brand new house. It was a beautiful house. But the Joneses are a very […]
The best websites are useful and ugly
Functionality and usefulness are far more important to the success of your website than how nice and elegant it looks.
The first time I saw the Grand Canyon was a truly memorable experience. The depth, distance and hazy rainbow of colors were like nothing I had ever seen before. The great Colorado River looked shoe-lace-wide down […]
Web design is the design of words
In the design of physical products, the use of words is often seen as a sign of a flaw of the design. On the contrary, in web design, without words, there is no design.
“If a design depends upon labels [words], it may be faulty,” Donald Norman writes in his book, The Design of Everyday Things. […]
The Web is messy
The nature of the Web is not neat and tidy. A website is not a project but rather a process of continuous improvement.
Traditional content always has an end in mind. The objective is a brochure, a report, a book, a video. Steps are put in place to get the brochure designed, printed and distributed. […]
Websites: designed by dogs, managed by cats
A key danger in website design is over-ambition. We need to design a website we can professionally manage.
I travel a lot. And when you travel a lot you discover a lot of important things. You learn the answers to crucial questions such as: Why is a dog a man’s best friend? Because a dog always […]
